International professional hair care line, Rusk, has announced award-winning journalist, author, producer, entrepreneur and red carpet mainstay well-known for her 13-year run as co-anchor of “Access Hollywood,” Nancy O’Dell, as the official spokesperson for Rusk and BaBylissPRO. A well-known TV host and entertainment reporter, O’Dell is also a wife and mother balancing a family and thriving career. She is known for her red carpet interviews and her presence at many celebrity events, as well as her philanthropic efforts, most notably through her foundation, Betty’s Battle (BettysBattle.org), which she formed in honor of her mother, who passed away from ALS in 2008.

According to Rusk, the partnership with O’Dell is the first time a professional salon brand has a Hollywood spokesperson of this magnitude. Additionally, Rusk notes that O’Dell will elevate the brands in stylists’ eyes and help Rusk and BaBylissPRO salons build up a loyal clientele. Since salon clients often follow celebrity looks and O’Dell is always on the forefront of the red carpet trends, Rusk says she is the ideal person to help translate the celebrity looks into everyday, wearable styles.